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is a design life collective brought to you by Sy and Steph, two less than ordinary nosediggers who also happen to be Visual Communication students in Temasek Design School.

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20090305

Mac + Hello Kitty



My female friends have been talking about the new mac collection that came up; the Mac + Hello Kitty. After 10 minutes of google-ing, I stumbled upon this video. I've seen some weird videos but this completely makes Alice in Wonderland look absolutely innocent. Directed by the Floria Sigismondi, whose works are of the like. Enjoy...

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SY wrote at 1:14 am



20080804

Feed SA: Trolley

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Feed SA is a charity dedicated to feeding disadvantaged people throughout South Africa. Despite the rapidly growing numbers of homeless and hungry people on the streets, more fortunate citizens tend to drive by and ignore them. They were briefed to help Feed SA target consumers more efficiently in order to increase contributions. They placed decals of hungry, begging street children at the bottem of supermarket shopping trolleys bearing the Feed SA website and the line. “See how easy feeding the hungry can be?”. Any food placed into the trolley appeared to be given to the child. Collection tins were also placed at the till points and bins for food contributions were positioned at exits. Their message was seen by hundreds of shoppers every day for the cost of a few decals, resulting in a marked increase in donations and a significant boost in website traffic.

Genius advertising, open image in new window for larger view

Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa.

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SY wrote at 11:34 am



20080629

D&AD Student Awards

While we are being patriotic in the subject of embracing local talents,
Here's to Reinald Chee and Jason Feng,
Here's to bagging Student of the Year,

Here's to our friend, Clarence

Here's to the Adam in us,



Hallelujah.

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steph wrote at 1:51 pm



20080528

Amnesty International Against

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click for bigger image.

“Everybody is against everybody. Somebody has to be for them”

Advertising Agency: Leo Burnett, Lisbon, Portugal
Creative Directors: Chacho Puebla, Joao Roque
Art Director: Ricardo Toledo
Copywriters: Chacho Puebla, Bruno Ribeiro
Illustrator: Mico

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SY wrote at 11:13 am



20080527

mateuniverse

Knock yourselves out with the dazzling works of mateuniverse.


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Mate Steinforth goes under the name of mateuniverse. Born in 1977, he began working on graphic arts as a teenager in Hanover, Germany. From the looks of all of it, he has interesting and astounding work, tons of imagery that will make your jaw-drop, eyes go wide open, and mutter to yourself "How did he do all that?! I want to do all that as well!!" Okay maybe you're not thinking about that that per se... but I definitely am.

http://www.mateuniverse.com/

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SY wrote at 11:26 am



20080522

Apple - Coldplay



Apple releases a new ad featuring Coldplay.
A sequel to the Mary J. Blige one they did awhile back:



The production house behind these stunning motion visuals:
Hellologan

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SY wrote at 6:41 pm



20080515

UNIQLO! UT!


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SY wrote at 12:10 am



20080509

Nike - Take It To The Next Level



Nike amazes us once again. Hoe do you get those camera angles without the sight of straps?

http://www.nike.com/nikeos/p/nikefootball/en__EMEA/index.html

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SY wrote at 4:49 pm



20080303

TV Commercials - McDonald's




















Inner Child is an ad campaign for McDonald's Australia in 2005.

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SY wrote at 2:47 am



20080302

TWiN Commercials







Most of us have seen it. If you haven't, you should unless you have something against cleverly personified alcohol bottles and violent cigarettes.

Watch both the Wrigley's Extra Tab commercial here,
http://www.atwinthing.com/extradouble.html

However, I'm not sure if its too effective an ad because I doubt I'd take that gum after watching the ads(over and over again). What I'm saying is that i really have no qualms about a Donut looking like that following me everywhere i go... and cig. Plus Mr banana!


TWiN Commercials

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steph wrote at 1:46 am